CMO - Chief Marketing Officer

We are looking for a dynamic and innovative Fractional Chief Marketing Officer (CMO) to join our team on an ongoing contract basis. This role requires a strategic thinker capable of designing and implementing effective marketing strategies to drive growth and enhance brand presence. This role will be 100% remote and average between 15-25 hours per week; shaping marketing initiatives in a collaborative and results-driven environment. Responsibilities: • Develop and execute a comprehensive marketing strategy tailored to the organization’s goals and objectives. • Lead the creation of engaging content, including newsletters, blog posts, and LinkedIn updates, to enhance brand visibility. • Oversee digital marketing campaigns, with a focus on paid LinkedIn advertising and integrated marketing efforts. • Analyze market trends and provide insights to optimize B2B marketing channels and sales funnels. • Collaborate with senior strategy and copywriting teams to ensure alignment with business objectives. • Establish governance and accountability frameworks to evaluate the effectiveness of marketing initiatives. • Provide strategic guidance on branding, sustainability, and channel marketing approaches. • Foster innovation by identifying opportunities for growth within service-based business models. • Act as a quick study to understand the company’s unique industry and competitive landscape. • Support senior management in developing marketing materials for RFPs and other business development activities. • Proven experience in digital marketing, brand marketing, and marketing strategy. • Expertise in managing integrated marketing campaigns and designing sales funnels. • Proficiency in LinkedIn advertising and digital media campaign management. • Strong background in B2B marketing, particularly within service-oriented industries. • Ability to collaborate effectively with senior management and cross-functional teams. • Demonstrated skills in governance, accountability, and strategic planning. • Exceptional written and verbal communication skills. • Adept at analyzing market trends and translating insights into actionable strategies. Apply Job! Apply to this Job