**Experienced Data Analyst – Virtual Marketing and Analytics Insights Specialist**

We are seeking an experienced Data Analyst to join our team as a Virtual Marketing and Analytics Insights Specialist. As a key member of our analytics team, you will be responsible for designing and implementing tactics to analyze and evaluate large datasets, providing actionable insights to inform business decisions. If you have a passion for data analysis, a strong understanding of statistical methods, and excellent communication skills, we encourage you to apply for this exciting opportunity. **About Our Company** At [Company Name], we are committed to delivering exceptional customer experiences through innovative marketing strategies and data-driven insights. Our team is dedicated to staying ahead of the curve in the ever-evolving world of digital marketing, and we are seeking a talented Data Analyst to join our efforts. As a Virtual Marketing and Analytics Insights Specialist, you will play a critical role in helping us achieve our goals by providing actionable insights and recommendations to inform business decisions. **Job Responsibilities and Skills** As a Virtual Marketing and Analytics Insights Specialist, you will be responsible for: * Delivering in-depth virtual marketing and analytics insights using advanced quantitative and medical strategies to business evaluation associated with overall performance marketing, in aid of the company's US-centered consumer engagement techniques such as virtual intelligence for channels including Search, E-mail, Display, Social Media, and Mobile – leveraging internet analytics, big data, business intelligence, data visualization, and other skills to drive marketing optimization efforts and the necessities to execute this plan. * Helping to drive the definition of a dimension plan for key customer experience experiences, promotional campaigns, .com testing, personalization * Preparing analyses, reports, dashboards, and displays to senior management in a layout applicable for the target market, including handing over displays to all levels of leadership; also, conveying complex analytics in a comprehensible manner to non-government and government tiers (strong communication skills) the layout and implementation of data transfers between FedEx and third parties to develop the complete view of customer behavior on FedEx and non-FedEx virtual properties. * Assisting in virtual market definition and being familiar with diverse website tagging models and advising management on the best approach. * Ensuring data accuracy, ongoing data validation, and clearing up any data integrity issues. * Managing and working with internal and external partners in the analytics area to grow FedEx's maturity in performance marketing. * Having significant experience with using website analytics tools (Adobe Analytics preferred/Google Analytics) & preferred website dimension terminology. * Having knowledge on website analytics tagging and technical setup of web applications. * Having experience with online targeting technology like Adobe Target, email marketing technology like Salesforce Marketing Cloud, and data management systems like Adobe Audience Manager. **Essential Qualifications** * Bachelor's degree in data systems, computer science, or a quantitative field including mathematics, engineering, operations research, economics, or finance. * Five (5) years of work experience in dimension and evaluation, quantitative business problem-solving, operations evaluation, marketing evaluation, simulation development, and/or predictive analytics. * Proficient in analytics software and applications. * Good interpersonal skills. * Good written and oral communication skills. **Preferred Qualifications** * Good knowledge of customer experience problems and web user interface issues like research, design, testing, and content optimization. * Experience leading cross-functional teams and working on agile teams. * Familiarity with web technology, databases, and BI tools (e.g. HTML, SQL, Business Objects, Tibco Spotfire, Tableau, Microsoft Power BI). * Experience with databases (RDBMS) and exposure to Big Data (e.g. Microsoft Azure). * Versatility and comfort in the use of state-of-the-art technology. * Excellent critical thinking, quantitative, and analytical skills. * Demonstrated ability to drive key business decisions through analyses and user perception studies. * Ability to convey complex analytics in a comprehensible manner to non-government and government tiers. * Strong communication and presentation skills, both written and verbal. * Prior experience with record and dashboard design. * Constructs analyses independently and proactively. * Analytical interest and comfort working in an evolving field. **Work Environment and Company Culture** As a Virtual Marketing and Analytics Insights Specialist, you will have the opportunity to work in a dynamic and fast-paced environment with a talented team of professionals. Our company culture values diversity, inclusivity, and collaboration, and we are committed to providing a work environment that is both challenging and rewarding. We offer a flexible work schedule, opportunities for professional growth and development, and a comprehensive benefits package. **Compensation, Perks, and Benefits** We offer a competitive salary and annual bonus opportunity, as well as a comprehensive benefits package that includes: * Complete medical, vision, and dental insurance at a low employee cost. * A generous 401K match. * Tuition repayment for what comes next professionally. * A flexible work environment that allows you to balance all. * Multiple weeks of paid holiday available on day one. * Paid parental leave (including for adoptive parents). * Paid sick leave. * Further time off. **How to Apply** If you are a motivated and detail-oriented individual with a passion for data analysis, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter outlining your qualifications and experience. We look forward to hearing from you! **Equal Opportunity Employer** Our company is an equal opportunity employer. We value diversity and encourage individuals from all backgrounds to apply. Apply for this job